What To Name Your Doula Business

Naming your business can be one of the first big stumbling blocks you face when you start your business. Some people deliberate for months or even years, waiting for the perfect business name.

But I always believe it’s better done than perfect! It’s much more important for you to step into your life’s work in loving service of Newborn Mothers, then to seek perfection.

There are two kinds of business names I really love, they are super simple and oh-so-quick leaving you to get on with the important stuff. Making a difference in the live’s of Newborn Mothers.

Location Based Service Business Name

These names are really great for SEO cause when someone wants a service, guess what they google? Service and location. Plumber Fremantle. Doula Sydney. Bay Area Placenta Encapsulation.

Simply name your business by where you are and what you do and you can’t go wrong.

Your Name

YOU are enough. Just you.

Using your own name as your business name has many benefits.

Your business can grow and evolve with you and you are not locked into a particular service because of your business name.

Your personal brand is SO valuable - people will choose you because they can connect with you as a human and they are sick and tired of faceless, nameless corporations.

And you don’t even need to register the business name if you are trading as your legal name. So you can get started right now.

So what are you waiting for? Get to work!


Welcome to the Postpartum Renaissance

If you are wondering if postpartum work will work for you this guide will give you the answers to all your questions. I’ve compiled the questions I get asked most frequently, drawing on 10 years personal experience as a postpartum doula, and also from my experience training hundreds of postpartum professionals from all over the world who have now stepped into their lives work serving Newborn Mothers.

Whether you are considering taking on more postpartum work with existing birth clients or starting a new business from scratch, this guide will help you figure out your next step.

This guide is designed for a range of women including:

- Birth and postpartum doulas who are looking for advanced professional development.
- Midwives working independently or within the hospital system.
- Other professionals including physiotherapists, yoga teacher, childbirth educators, hypnobirthing instructors, nutritionists etc who want to deepen their understanding of postpartum support.
- Women who have not started their career in postpartum support yet and are just looking to take the first step.

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